Sara Moccand-Sayegh, SEO specialist, co-host of SEOnerdSwitzerland (an SEO-specific Meetup) & public speaker. My principle passion are for tech SEO and International SEO

I work at Liip, one of the largest web development agencies in Switzerland.

At Liip, I support all partners and clients, in all corners of Switzerland, with all things SEO from technical to on-site SEO.

The secret to my success, in addition to the technical skills I have acquired over the years, is the close collaboration with analytics specialists, designers, developers & content experts.

In 2013, I came across SEO during a personal project and fell in love with it. After that it was just a matter of time before resigning from my job in finance and dedicating the rest of my career to SEO.

To make sure that I am always up to date with the latest news and that I regularly enhance my knowledge, I read 20 mins of SEO news every day as well as regularly attending courses and completing certifications.